WWD Beauty Forum: Tips From Lynne Greene on Updating a Classic

The global brand president of Clinique, Origins and Ojon at the Estée Lauder Cos. outlined her approach to modernizing a heritage brand.

By Jenny B. Fine

beauty/summits

After a long drought of consolidation and recession, beauty is looking back to the glory days of the late Nineties, when brands created compelling stories that drove consumers into stores eager to...

WWD Beauty Forum: Tips From Lynne Greene on Updating a Classic

The global brand president of Clinique, Origins and Ojon at the Estée Lauder Cos. outlined her approach to modernizing a heritage brand.

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