Women’s Wear Daily
04.16.2014
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WWD 10/15/2004

WWD 10/15/2004

P&G Inks License Deal To Build Iman Beauty

Procter & Gamble Beauty has signed a licensing deal with supermodel-turned-cosmetics queen Iman in a bid to give P&G a bold entrée into the burgeoning ethnic beauty market, setting the stage for a showdown with archrival L'Oréal.

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