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Faye Brookman

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Retailers Keep Revlon Faith

NEW YORK -- Revlon owner Ronald O. Perelman has shown he's willing to invest in Revlon's future. But what about the retailers? Can they afford to wait for the brand's return to glory?

Most think they don't have a choice. "We need Revlon to do...

- December 22, 2000

Mass Retailers See Best Yule in 5 Years for Fragrance Sales

NEW YORK -- After suffering through back-to-back holiday seasons that were lackluster, mass market retailers expect this Christmas to be the best for the fragrance business in five years.

According to chain drug and discount store buyers, sales...

- December 16, 1994

Ames Gets Back on the Beauty Trail

MOUNT POCONO, Pa. -- Ames Department Stores Inc. is back in love with beauty.

Three years ago, Ames grew fascinated with housewares, toys and other hard lines and decided to deemphasize cosmetics, since the category didn't fit into the new...

- December 2, 1994

Target Takes Aim with Tightened Mix

NEW YORK -- Despite the strides made recently by Wal-Mart Stores and Kmart Corp. in the cosmetics category, retailers and suppliers still single out Target Stores, based in Minneapolis, Minn., as having perhaps the best beauty format in the discounter...

- September 23, 1994

Securing the Impulse of Prestige Fragrance

NEW YORK -- To expand a prestige fragrance business that is largely dependent on seasonal surges, mass market retailers are out to remove the glass barrier between shoppers and scents.

Prestige items have been a boon since their advent in the...

- September 23, 1994

Revco on Rebound after Chapter 11

HUDSON, Ohio -- A Revco beauty department, suppliers say, is like a road map: Every aisle and avenue is reliably and clearly marked, and everything is where it is supposed to be.

"When a promotion is supposed to be out, you can go into any...

- September 23, 1994

Chains to Vendors: Serve Us Better

ORLANDO, Fla. -- Faced with continued pressure by discounters, chain drugstore buyers are demanding better service from manufacturers -- and they are not accepting any excuses for not getting it.

That was the message at the Cosmetics Buyers...

- September 16, 1994

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