Women’s Wear Daily
04.21.2014

Spring Ready-to-Wear 2014

Gucci

Front Row at Gucci

Blake Lively sat front row at the spring show.

Blake Lively

LIVELY PREMIERE: Blake Lively attended her first Gucci show Wednesday afternoon — and it was also her first time in Milan. “It’s a good way to be here,” Lively, the face of Gucci’s Première fragrance, related from her front-row seat. “This is my main plan, to be here at the show, but then I am working with Gucci all day tomorrow.”

It won’t be all work and no play for the actress, best known for her role as Serena van der Woodsen on “Gossip Girl.” “I will try to run away and get some amazing pasta and gelato,” she said. “That’s a must.”

And it looks like fashion will continue to play a significant role in her career. “There are a couple of movies I am about to start after the new year, which I am very excited about,” she said. “One of them is centered around fashion since the early 1900s. It will be an amazing encyclopedia of women’s fashion.”

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