WWD.com/runway/spring-ready-to-wear-2012/backstage-beauty/proenza-schouler5172928
runway
beauty-features

Backstage at Proenza Schouler

WWD went behind the scenes at the spring show.

Backstage at Proenza Schouler RTW Spring 2012

Paul Hanlon, lead hairstylist for Frédéric Fekkai, channeled a masculine Fifties sensibility for the tousled back-do he created backstage at Proenza Schouler. “We wanted a very dry, matte feel to it, so it would have a weathered look,” said Hanlon, who applied Fekkai Coiff Oceanique Tousled Wave spray throughout the hair before pulling it back into an Elvis-like shape. He then used Fekkai Coiff Nonchalant Piecing and Forming Wax along the hairline, then blow-dried it to “liquefy” the product. “We’re doing a Fifties comb-over with an organic knot in the back,” said Hanlon, who was also inspired by dreadlocks for the look’s overall texture. For a bit of contrast, Hanlon made sure the front of the style looked wet: “It’s a bit of a water witch,” joked Hanlon. “There is roughness, but also femininity.”

 

Diane Kendal, lead makeup artist for MAC Cosmetics, was also inspired by the Fifties, namely by cars of that time period and Belluschi architecture. “It’s a really bold, strong face,” said Kendal, who paid special attention to brows — creating square shapes with a brow brush and brow powder. On the face, Kendal used Bone Beige sculpting powder under the cheekbone and both Immortal Flow and Love Cloud blushes to create a “flush cheek.”

 

“This is a girl who loves fashion and loves to experiment,” said Kendal, who finished off the look with a touch of lip balm.