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SCENTS AND SENSIBILITY: “No, I’m not naked, I’m wearing the perfume,” said Edita Vilkeviciute, seated front row at Viktor & Rolf’s couture show on Wednesday night. The Ukrainian model fronts — and literally embodies — the advertising campaign of Bonbon, the house’s new women’s fragrance that was unveiled at the end of the event.
The image features Vilkeviciute, who is body-painted with pink ribbons and bows that wind around her.
“It’s like a tattoo,” said the 25-year-old, adding it took two people eight hours to paint.
“I love nudity. I think the [human] body is really beautiful, but I have never done anything like this before,” she said. “I didn’t want to take it off.”
Audrey Marnay was also sitting front row. The model-actress said she has been going to couture shows this season as a guest editor for L’Officiel. Marnay is to style an haute couture story for the fashion magazine’s issue due out in April.