Women’s Wear Daily
04.19.2014

Fall Ready-to-Wear 2011

Rodarte

Rodarte Lets Them Eat Cake

The after party at Riff Raff's on Tuesday night was a decidedly low-key affair.

Perhaps it was because the hectic spin around the merry-go-round of New York Fashion Week is beginning to slow down, or because the day had been so dreadfully cold, or likely just because Kate and Laura Mulleavy wanted it that way, but the Rodarte after party at Riff Raff's on Tuesday night was a decidedly low-key affair.

The Tiki-theme of the venue was potable. Cocktails were offered in hollowed out coconuts and plastic pineapples with bendy straws. The punch bowls sported either pink plastic flamingos or a thick mist of dry ice. One partygoer carried an actual pineapple, which wore its own pink plastic sunglasses.

One guest noted, "This is the first fashion week party I've been to where most people are just kind of...sitting and hanging out. Is it early?" It wasn't. "Well then, good for them. This is so L.A..."

Shortly before midnight the disco balls began revolving, illuminating the Malaysian tapestries on the walls. Maggie Cheung, Carlos Quierarte and Justin Bond bopped on the dance floor to the alternative-lite musical offerings of DJ Zach Cowie, who had been imported from Los Angeles by the sisters Mulleavy. He was surprised by multiple birthday cakes (one emblazoned with a mid-Nineties photo of Sarah Michelle Gellar from “Buffy the Vampire Slayer,” another with an image of Kermit from The Muppets) at midnight. Another cake was bound for Kate Mulleavy, who had turned 32 on Friday. Rodarte devotee Kirsten Dunst was present, and alternating between embracing the Mulleavys and kicking up her heels on the dance floor. When Tom Petty & the Heartbreakers’ "American Girl" began to play around 1:30, Dunst threw both arms above her head to shout, "It's my song!" It certainly was.

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