Women’s Wear Daily
04.17.2014

Bridal Spring 2015

Rivini by Rita Vinieris

Rivini by Rita Vinieris Collection

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Rivini by Rita Vinieris Bridal Spring 2015

The designer used 3-D printing to create beautiful dresses done in textural patterns and 3-D embroideries.

Rivini by Rita Vinieris Bridal Spring 2015

In today’s world of selfies and smartphone cameras, Rita Vinieris reflected on what life was like before cameras. She came across the process of photograms, the process of creating a photographic image without the use of a camera, resulting in a negative shadow image. Thus for her spring Rivini collection, she combined that idea along with 3-D printing to create beautiful dresses done in textural patterns and 3-D embroideries. A hand-beaded gown was worked in nude tulle layered over chiffon and silk charmeuse, its intricate beadwork creating a 3-D effect. A variety of dresses were also produced via 3-D printers, including a strapless gown in organza, tulle and leather.

In a humorous twist — and a smart marketing move — the models lined up at the end of the show and took Instagram selfies and photos of the front row.

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