WWD.com/retail-news/trends-analysis/understanding-the-black-friday-shopper-6498053
trends-analysis
trends-analysis

November 20, 2012

The Black Friday Shopper, Understood

There are three types, very generally speaking, according to retail experts.

trends-analysis/news

Who is the Black Friday shopper? And what propels her to shop the wee hours of the morning when the rest of the world is sleeping — or even on Thanksgiving Day?


“I don’t...

Ads by Google