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Study: Young Consumers' Shopping Preferences

The survey, conducted by the college's NRF Student Association last fall, found that 18-25 year-olds prefer in-store shopping to online.

By Vicki M. Young

trends-analysis/news

LIM College students surveyed their peers and found their own data points indicated a preference for shopping in stores instead of online.

The results of the survey, “Shopping Trends...

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Latest Articles from Retail

Study: Young Consumers' Shopping Preferences

The survey, conducted by the college's NRF Student Association last fall, found that 18-25 year-olds prefer in-store shopping to online.

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