Teen Chain Anchor Blue Repositions With Help From Montag of 'The Hills'
Teen Chain Anchor Blue Repositions With Help From Montag of 'The Hills'
by
Posted Wednesday February 13, 2008
Last Edited Friday June 27, 2008
From WWD Issue 02/13/2008
Anchor Blue is collaborating with Heidi Montag, a star of MTV's reality series "The Hills,'' on a new apparel line and ad campaign to help redefine the retail chain.
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