WWD.com/retail-news/specialty-stores/plus-size-market-attracting-new-entrants-5229529

specialty-stores

September 27, 2011

The Limited to Launch Plus-size Concept

Eloquii by The Limited will target professional women, 25 to 34 years old, and will step out with designs "in the same spirit" as the main chain.

By David Moin

specialty-stores/news

Long overlooked by major retailers and brands, the plus-size market is finally getting some attention.

Next month, The Limited launches eloquii by The Limited, a division catering to full-figured...

The Limited to Launch Plus-size Concept

Eloquii by The Limited will target professional women, 25 to 34 years old, and will step out with designs "in the same spirit" as the main chain.

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