Marketing and Consumer Behavior
The retailer is looking to expand its loyalty program with additional incentives, according to a company spokeswoman.
— Oct 11, 2012
The retailer's remodeled flagship on Broadway and 34th Street reopens Wednesday.
— Oct 9, 2012
He spoke at the third annual Executive Marketing Summit, hosted by NYSE Euronext, Interbrand and The New York Times, on Tuesday at the New York Stock Exchange.
— Oct 3, 2012
Consumers who are passionate about shoes are a unique category, and DSW Designer Shoe Warehouse has the data to prove it.
— Sep 26, 2012
The company’s “Birth of a Trend” project has developed an algorithm that taps into trends that have the potential to hit the big time.
— Sep 19, 2012
A new Ruder Finn/Ipsos study finds watches, handbags and jewelry are less in demand.
— Jul 29, 2012
With a mantra like “Make life one long weekend,” the brand manages to make even its marketing programs seem relaxed and effortless.
— Jul 18, 2012