Marketing and Consumer Behavior


Marketing and Consumer Behavior

Page 29 of 30

Holiday Shoppers Battle Through Storms

Storms in the Midwest and Northeast Sunday made holiday shopping a challenge.

Sullivan Talks Strategy for Talbots

Talbots Inc. and its timeless classics are about to get a desperately needed product and marketing fix.

Macy's Goes Round-the-Clock for Holiday

Macy's is buying holiday shoppers in the New York metropolitan area extra time.

Style and Trend: Year in Review

Smart = Fashion + Function. What defines a season are the trends and innovations in fashion that linger...

French Streetwear Brands See Green

With everything from bamboo skateboards to bags made of recycled billboards, brands are increasingly taking eco messages to the streets.

Store Openings Lift Inditex Profits in Qtr.

Inditex, the Spanish retailer that runs the Zara chain, on Wednesday reported better-than-expected third-quarter profits, but disappointing sales as...

'Green Monday' Bolsters Online Seasonal Business

The second Monday of December has been the biggest shopping day for online retailers, and this year appears to have been no different.

In Brief: American Apparel Deal Set to Close... Fila Signs Szavay...

A year after announcing plans to acquire vertical manufacturer and retailer American Apparel, New York investment firm Endeavor Acquisition Corp. said its...

Gift Cards Are Hot (So Are Fakes)

Consumers are expected to dish out $26 billion to $30 billion on gift cards this holiday season, but there's a potential downside to their success:...

Singing Holiday Blues: European Retailers On Edge About Season

Just like their U.S. counterparts, European retailers are waiting to see whether the holiday shopping pageant will be a comedy or a tragedy as the season...

Knits: Not Just for Stockings This Holiday

From dresses to leggings and, of course, sweaters, knits are big sellers this holiday.

Retailers, Vendors Cheer On Chilly Weather

No one relishes a cold snap like outerwear makers and retailers, so it's no surprise they welcomed the thermometer's recent drop with glee.

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