WWD.com/retail-news/marketing-consumer-behavior/in-the-mood-to-buy-1611064
marketing-consumer-behavior
marketing-consumer-behavior

In the Mood to Buy

Despite the German soccer team's recent defeat by spain in the Euro 2008 tournament, Berlin is in a good mood — and that bodes well for the nation's...

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with contributions from Damien McGuinness
marketing-consumer-behavior/news