WWD.com/retail-news/marketing-consumer-behavior/e-commerce-holding-steady-with-incentives-1895879
marketing-consumer-behavior
marketing-consumer-behavior

E-Commerce Holding Steady With Incentives

By Rachel Brown
with contributions from Anne Riley-Katz
marketing-consumer-behavior/news
From Amazon to Yahoo, the e-commerce industry — largely based in the West — has been resilient during one of retailing’s darkest hours, with a mix of discounts, customer service upgrades,...