WWD.com/retail-news/direct-internet-catalogue/itierre-launches-balmain-e-commerce-6426600

direct-internet-catalogue

October 17, 2012

Ittierre Launches Pierre Balmain E-commerce

Launched in Italian and English, the brand’s new online boutique is available in 35 countries in Europe, and the company is gearing up to expand.

By Luisa Zargani

direct-internet-catalogue/news

MILAN — Pierre Balmain’s edgy biker pants and jackets for fall are available at the brand’s new online boutique.

The pierrebalmainstore.com site, conceived...

Ittierre Launches Pierre Balmain E-commerce

Launched in Italian and English, the brand’s new online boutique is available in 35 countries in Europe, and the company is gearing up to expand.

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