WWD.com/retail-news/department-stores/penneys-b-t-s-strategy-seen-key-to-revival-6912355
department-stores
department-stores

J.C. Penney's B-T-S Strategy Seen Key To Revival

Myron "Mike" Ullman 3rd has already set about reversing much of what was initiated by his predecessor.

By
with contributions from Lisa Lockwood