“A little bit of art and science” is how Aaron Shockey, vice president of digital marketing and advertising at the Neiman Marcus Group, described his job.
Shockey said the...
department-stores
department-stores
September 26, 2012
Neiman Marcus and the Art of Omnichannel
The department store chain continues to fine tune its "O2O," which stands for "Online to Offline," customer experience.
department-stores/news
Ads by Google
