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Bebe Launching New Retail Concept

Bebe Launching New Retail Concept

by Anne Riley-Katz

Posted Tuesday July 14, 2009

From WWD Issue 07/15/2009

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Bebe Stores Inc. will replace all 62 Bebe Sport retail units in the fall with a concept targeting active and streetwear called PH8.

The new focus on active apparel is aimed at adjusting...

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Bebe Stores Inc. will replace all 62 Bebe Sport retail units in the fall with a concept targeting active and streetwear called PH8.

The new focus on active apparel is aimed at adjusting...

Read the full article by SUBSCRIBING today!

Subscribe now to WWD.COM, for complete access to breaking news and events that shape the worldwide Retail Industry.

Subscription includes:

• Immediate access to breaking Retail news 24/7, now via WWD Mobile.
• Beauty content everyday on the dedicated Retail channel.
• Retail coverage in WWD Morning Report daily email newsletter delivered right to your inbox.
• Downloadable PDF of WWD daily issues for immediate worldwide access.
• Full access to all of WWD.COM including 12months of Archived content.
• Search, comment on, clip and save articles and images.
• Read it anytime, anywhere.
• Start your subscription now for only 27 cents per day!

Click to SUBSCRIBE

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