In a surprising high-level reorganization, the Toronto-based retailer is expected to soon unveil new roles for Brooks and Liz Rodbell.
Liverpool-born Shannon looked to the vibrant, no-holds-barred club scene in the north of England to inspire his high-octane outing.
WWD went behind the scenes at the spring show.
The site in Ferrara, Italy, is to employ 290 people and open in 2014.
In addition, Benjamin Yogel has been elected lead director.
Anand Shah was previously chief operating officer at Threadless.com and was a co-founder of Karmaloop.com.