Lifestyle
Victorinox Embarks on Novel Path for New Scent
No longer just the brand of pocketknives, Victorinox Swiss Army is carving out a new niche in the fragrance world with the introduction of Swiss Unlimited.
— Jun 5, 2009
Soap & Glory Getting Into Men's
Soap & Glory is gearing up to offer gag-filled grooming products for guys.
— Jun 5, 2009
P&G Expands Men's Offerings With Art of Shaving
Procter & Gamble Co. is now fully armed to target the premium male shopper with its Monday purchase of the prestige grooming firm The Art of Shaving.
— Jun 3, 2009
The Perils of Celebrity Marketing
Famous faces can present brands with unexpected challenges.
— May 27, 2009
Haspel Adds Two Licenses
Old-school suit label Haspel has begun to expand its product universe with the addition of two licensed categories.
— May 19, 2009
Club Cavalli Heats Up Dubai
Roberto Cavalli launched Club Cavalli in Dubai on Thursday night with a lavish private party for the spot, the first designer club in the Middle East.
— May 12, 2009
VF Corp. President Hosts Heartsworks Gala
The president of VF Corp.’s sportswear coalition last week served as the corporate host of the Heartworks gala.
— May 7, 2009
