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fashion

November 19, 2007

Rocky Road Ahead for Blue Holdings

The business fortunes of Blue Holdings have taken a swift turn for the worse—illustrating the challenges of navigating a maturing premium denim market.

By David Lipke

fashion/news

NEW YORK — A year and a half ago, Paul Guez, chairman of Blue Holdings, was riding the denim trend for all it was worth. His trendy Antik Denim and Taverniti So brands were in high demand, he announced...

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Rocky Road Ahead for Blue Holdings

The business fortunes of Blue Holdings have taken a swift turn for the worse—illustrating the challenges of navigating a maturing premium denim market.

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