J.C. Penney: Making Every Day Matter

Over the past seven years J.C. Penney has transformed itself from an uninspired mall placeholder to the department store of choice for the moderate customer.

By Jean E. Palmieri

fashion/news

FORT WORTH, Texas — J.C. Penney keeps raising the bar.

Over the past seven years the company has transformed itself from an uninspired mall placeholder selling dowdy basics, to the department...

J.C. Penney: Making Every Day Matter

Over the past seven years J.C. Penney has transformed itself from an uninspired mall placeholder to the department store of choice for the moderate customer.

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