Women’s Wear Daily
04.19.2014
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Date: February 11th
Location: New York

The hallmarks of the beauty industry are innovation and interaction, making digital platforms a critical— area of strategic growth for brands and retailers. In a marketing driven business, digital has evolved and expanded the counter-to-customer relationship and offered tactile, valuable experiences that further the conversation between brands, retailers and consumers.

Created specifically for the beauty industry, the first-ever WWD Digital Forum: Beauty Edition is suited for both the experienced digital marketer and the novice. Featuring presentations from some of the world's foremost beauty brands and retailers, as well as digital experts this event offers insight from those who are successfully—and creatively—using digital in the beauty space.

Join an audience of your peers for at the WWD Digital Forum: Beauty Edition on February 11 in New York City.

CLICK HERE FOR MORE INFORMATION





TOPICS WILL INCLUDE:
• Integrating a digital strategy throughout the marketing organization
• Building a digital cult beauty brand
• Using social media to create a dynamic connection with influential celebrity fragrance lines
• Launching a completely digital beauty brand
• Creating devoted brand loyalty through dedicated digital channels

speakers
Skyn ICELAND
Sarah Kugelman
President & Founder
Lancôme USA
Alessio Rossi
Vice President, Interactive Marketing & E-Business
Mally Beauty
Mally Roncal
Celebrity Makeup Artist, President & Founder
Unilever
David Rubin
Vice President, Marketing, Unilever Hair U.S.
The Estée Lauder Companies
Marisa Thalberg
Vice President, Corporate Global Digital Marketing
Elizabeth Arden
Kathy Widmer
Executive Vice President & Chief Marketing Officer
Procter & Gamble
Rick Hasselbeck
Vice President, Marketing, COVERGIRL
Walgreens
Deepika Pandey
Group Vice President, Digital Marketing, Online Strategy & Customer Experience
Pixability
Rob Ciampa
Chief Marketing Officer
Allure
Jill Friedson
Associate Publisher , Marketing & Business Development
Allure
Marie Jones
Director, Communications & General Manager, Digital Media
NetBase
Malcolm De Leo
Chief Evangelist
Note: We are confirming speakers for this event on an ongoing basis. Please check back often for an up-to-date list of speakers.
sponsors
AdRoll Allure Allure Castanea CeRoy
GGP Google modiface netbase olapic
Pixability sociomantic taboola tsg tuxedo
24seven
agenda
  • 7:15-8:30 am // Registration & Breakfast

  • 7:30-8:30 am // Workshop I (Optional. Space is limited. Pre-registration required.)*

  • 8:30-10:45 am // General Session I

  • 10:45-11:15 am // Networking Break

  • 11:15 am-11:45 am // Workshop II (Optional. Space is limited. Pre-registration required.)*

  • 11:15-12:45 pm // General Session II

  • 12:45-2:00 pm // Lunch

  • 2:00-2:30 pm // Workshop III (Optional. Space is limited. Pre-registration required.)*

  • 2:00-4:15 pm // General Session III

  • 4:15-5:30 pm // Social Networking with WWD Editors & Style Bloggers

  • * For more information, please contact Kim Mancuso at 212.630.4212 or kim_mancuso@fairchildfashion.com
attendees

Attendance at the WWD Digital Forum: Beauty Edition is limited to senior and mid-level executives in the apparel, beauty, and retail industries. Designed to offer a forum for industry leaders to access focused business intelligence on digital and new media strategies, the event also offers an ideal networking opportunity to exchange ideas and establish creative partnerships.

CLICK HERE FOR MORE INFORMATION ON REGISTERING

Past attendees include executives from:

  • AHAVA North America
  • Alliance Boots
  • Alterna Hair Care
  • Astral Brands
  • Aveda Corporation
  • Avon
  • Benefit Cosmetics
  • Birchbox
  • Blissworld
  • Bloomingdale's
  • Blue Mercury
  • Caudalie
  • Christian Dior Inc.
  • Combe Inc.
  • Cos Bar USA
  • Cosmetic Dermatology Inc.
  • Cosmetic Executive Women
  • Cosmetic World
  • Coty
  • DermStore Beauty Group
  • e.l.f. Cosmetics
  • GlossyBox
  • Guerlain
  • Gurwitch Products
  • Guthy Renker
  • HairUWear
  • HauteLook
  • HSN
  • Hudson Bay Company
  • Illume
  • Iredale Mineral Cosmetics
  • IT Cosmetics
  • JeNu Bioscience Inc.
  • Johnson & Johnson
  • Kate Somerville Skin Care
  • Katherine Cosmetics
  • Kiss Nail Products
  • La Prairie
  • Liberty London
  • Living Proof
  • Lord & Taylor
  • L'Oréal
  • LVMH Beauty
  • Maison Francis Kurkdjian
  • Mally Beauty
  • Mama Mio
  • Nordstrom
  • Norma Kamali Inc.
  • NUXE Group
  • Oscar de la Renta LLC
  • Procter & Gamble
  • PZ Cussons Beauty
  • QVC
  • Restorsea LLC
  • Re'Vive Skincare
  • Revlon
  • Selfridges
  • Sephora
  • Shiseido Cosmetics America
  • Sonia Kashuk Beauty
  • Stila Cosmetics
  • Sundial Brands LLC
  • Target
  • Temptu
  • The Brush Guard
  • The Estée Lauder Companies Inc.
  • Unilever
  • Urban Decay
  • vbeauté
  • Walgreens
  • Wei Beauty Inc.
  • Yes To Inc.

CLICK HERE FOR MORE INFORMATION

"The WWD Digital Forum highlighted accessible knowledge and tools to help small to mid-size brands compete in the digital channel."
"It was exciting, educational, and a complete success! I was able to gather great marketing strategies to help my business be a continued success."
"The forum as fantastic! The content was well packaged so we could translate and apply it to our own business."
"The speakers were phenomenal and truly shared knowledge and learning's in the market!"
sponsorship

Sponsorship opportunities at the WWD Digital Forum: Beauty Edition provide direct access to influential executives steering digital strategies at notable retail, apparel, footwear, and beauty companies. Sponsors benefit from high-profile brand visibility and interaction as well as targeted networking with current and prospective clients. Limited sponsorship opportunities are available and are highly customizable to meet your marketing objectives.

For information on sponsoring, please contact Larry Oliver at 212.630.4824 or Larry_oliver2@fairchildfashion.com

related past
about

Fairchild Summits connects the titans of industry at focused gatherings designed to inform and inspire through content curated by Fairchild Fashion Media's renowned editorial team. Attended by senior executives in the global fashion, beauty and retail industries, each event offers unique perspectives from those who are successfully navigating the ever-changing landscape.

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