Memo Pad


Memo Pad

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Ralph Lauren, Polo, women’s, Polo Ralph Lauren, Bruce Weber, ad campaign

Ralph Lauren Gearing Up for Polo Women's Launch

Bruce Weber, an old friend of the house, shot the advertising campaign as well as a Polo video series.

Survey Gauges Web User Response to Native Advertising

The study from the Interactive Advertising Bureau and Edelman Berland found high levels of acceptance of what it termed “sponsored content” and “native ads.”

Allure, Linda Wells, Salon & Spa Directory, BeautyBooked,

Allure Launching Salon and Spa Booking Service

The magazine is utilizing its Salon & Spa Directory of editorial reviews and partnering with BeautyBooked, an online beauty booking service.

Los Angeles Times Names Publisher, CEO

The Los Angeles Times Media Group has appointed entrepreneur, philanthropist and public servant Austin Beutner.

Company Magazine to Become Digital Brand

The British monthly magazine targeted at 16-to-24 year-old women interested in street style is to become a standalone digital brand.

Michele Promaulayko, Women’s Health, Yahoo, Yahoo Health, Yahoo Style

Michele Promaulayko Tapped to Head Yahoo Health

While editor in chief at Women’s Health, Promaulayko saw the title grow in circulation and ad revenue.

More Changes at Condé Nast

The publisher today revealed a series of reshuffles in its digital arm involving Lucky, Bon Appetit and one of its top executives.

Bloomberg Pursuits' New Hires

The publication’s Web site, has hired Esquire’s Nic Screws, Tejal Rao from Tasting Table, Justin Ocean from Yahoo Travel and Stephen Pulvirent.

Joe Zee, Old Navy, Elle, Yahoo, style ambassador

Joe Zee Links With Old Navy

The editor in chief of Yahoo’s fashion site is taking on the additional role of Old Navy’s style ambassador this fall.

Magazine Circulation Figures Slip 1.9% in First Half

Digital-replica editions, which was reported last year as a rapidly growing sector, grew 13 percent, representing 3.8 percent of total circulation.

Catching Up With Fashion Media Group's Stephen Gan

The last few days have been eventful for the publishing group's soft-spoken cofounder and president.

 John Oliver, hbo, last week tonight with john oliver, native advertising,

John Oliver Sounds Off During Q&A With Joanna Coles

Irreverent, unflinching and unmistakably British, he joked his way through a Q&A with Cosmopolitan's editor in chief while still discussing some serious issues.

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