fashion-memopad
fashion-memopad

WSJ. Still Interviewing... J Brand Branding... New Look...

Take Joanna Coles off the long list of editors being considered for the top job at WSJ.

fashion-memopad/news



AND THEN THERE WERE...: Lewis D’Vorkin might only be a month and change into his new gig as chief product officer of Forbes, but it appears his masthead makeover is well under way. The magazine lost its second (of two) chief editors Tuesday when longtime staffer William Baldwin said he was stepping down after 11 years as editor. But he’s not exiting completely; his new role will be “contributor, columnist and blogger, with the title Investment Strategies Editor,” according to a memo from Forbes editor in chief Steve Forbes (translation: freelance, no health benefits and no paid vacation). Baldwin’s exit follows that of fellow editor Paul Maidment last month. (Maidment had overseen forbes.com and top-edited the magazine along with Baldwin.) “Right now, there is no editor,” said one source. D’Vorkin did make a hire earlier this month — Andrea Spiegel, former AOL exec, was brought on as vice president of new product development.

Meanwhile, it looks like Baldwin’s new role is a harbinger of D’Vorkin’s plans for the struggling business biweekly, which reportedly include supplementing staff contributions with content from an army of freelancers — writers, bloggers, etc. — all clearly aimed at lowering overhead. Given Forbes’ dismal ad performance, that’s no surprise: Year to date, ad pages are down 11.16 percent, to 841, according to Media Industry Newsletter. A spokeswoman for Forbes did not respond to a request for comment. — Nick Axelrod

Page:  « Previous Next »
VIEW ARTICLE IN ONE PAGE
load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

LatestPublications
getIsArchiveOnly= hasAccess=false hasArchiveAccess=false