LOGIN
TURN OF EVENTS: The arrival of any new editor in chief brings about staff turnover, and Women’s Health is going through its own reshuffling nearly a month after Michele Promaulayko arrived at the magazine. Promaulayko, who was previously executive editor of Cosmopolitan, has tapped some old Hearst colleagues to join her at the Rodale title. First, Molly Nover-Baker, formerly beauty director at Cosmogirl, will join the magazine in the same role. She will take over the beauty duties from Liesa Goins, who was a senior editor at the magazine and left last week. Promaulayko has plans to beef up the beauty coverage of the title and wanted to bring in a seasoned beauty director to the magazine. Women’s Heath added 20 beauty pages last year, and in April, the magazine will feature a 25-page beauty section that will be a flip cover.
Meanwhile, Lesley Rotchford, deputy editor of Cosmopolitan, will become executive features director. Rotchford replaces former features editor Nicole Beland, confirmed a Women’s Health spokeswoman. Beland left the title earlier this month to take Promaulayko’s old job at Cosmo.
But two senior editors who were on contract as full-time staffers may not have their contracts renewed, according to sources close to the magazine. Jenny Everett, who covers fitness for Women’s Health and works from her South Carolina home, and Nicole Blades, who covers relationships and sex. Blades left for maternity leave last week, but is unclear whether she will return. — Stephanie D. Smith
* Required