CHANGES AT GUCCI: Following the resignation in mid-December of Mimma Viglezio, executive vice president of global communications, it looks like the structure of Gucci Group’s London headquarters is being slightly modified.
Besides the fact that Viglezio, who set up the division in 2005, won’t be replaced, sources said six people from her team were let go following the closure of the corporate image division. Its functions were decentralized to the various brands.
“Since the corporate image division was set up, the smaller brands such as Alexander McQueen and Stella McCartney have grown significantly and have specific, independent needs, so the idea of group [image] communication wasn’t timely anymore,” said a source. “The new configuration better reflects the business model of today.”
Meanwhile, sources said the media planning and buying divisions are undergoing a reorganization but no further significant changes are planned at the group at this stage. Both the financial and human resources divisions will remain in London and the latter will control the social responsibility department. — Alessandra Ilari
fashion-memopad
fashion-memopad
February 2, 2010
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