Women’s Wear Daily
04.16.2014
fashion-memopad
fashion-memopad

Memo Pad: Self Publisher Exits... Net-a-porter's Latest Hire...

Kim Kelleher is leaving Self to become vice president, global sales at Sports Illustrated Group.

fashion-memopad/news
Most Recent Articles In Memo Pad
Most Recent Articles In Memo Pad



THINK GLOBAL, ACT LOCAL: Net-a-porter.com has appointed Ashley Bryan head of marketing for the United States, a new position, where she will oversee all U.S. marketing efforts, develop strategic partnerships and create U.S. marketing campaigns. “The United States has long been an extremely important market for us, and while our growth has been incremental, we feel there is an opportunity to grow even bigger — and faster,” said Alison Loehnis, vice president of sales and marketing. “Historically, we have led all of our marketing initiatives from London but increasingly we are aware of the importance of having a commercial presence on the ground.” Bryan was previously vice president of marketing for the BCBG Max Azria Group, where she oversaw marketing for 21 brands. Before that, she was director of retail marketing at St. John. Bryan will report to Loehnis. — Cate T. Corcoran

 

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