People Stylewatch Ups the Ante... Agent Provocateur's Home Movies...

People Stylewatch is getting ready to raise its rate base by 50,000 copies.

View Slideshow

People Style Watch

Photo By Courtesy Photo

UPPING THE ANTE: Following a 15 percent spike at the newsstand during the first half of this year, People Stylewatch is getting ready to raise its rate base by 50,000 copies, to 775,000, and add an extra issue for 2011. The magazine’s June-July issue, with Lauren Conrad on the cover, proved to be the first-half bestseller (with 621,000 copies sold at the newsstand), so it’s not exactly a stretch that next year, publisher Karin Tracy has decided to publish June and July separately. Tracy added the title will publish four perfect-bound issues next year, up from three this year. Looking ahead, Tracy noted that the October issue, with Jennifer Aniston on the cover, is up 9 percent in ad pages.

— Amy Wicks

View Slideshow
Page:  Next »
load comments


Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

getIsArchiveOnly= hasAccess=false hasArchiveAccess=false