fashion-memopad
fashion-memopad

Obama Nielsen Data In... Vogue's Michelle Obama Treatment...

With the millions of people converging on Washington for the event, the media predicted Barack Obama’s inauguration would reign supreme in TV ratings.

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VOGUE’S OBAMA TREATMENT: Speaking of the new administration, it appears Vogue has finally landed First Lady Michelle Obama for a cover — and it could be out in the next few weeks. Thank Obama’s hairdresser for confirming the news: Frédéric Fekkai stylist Johnny Wright this week inked a deal with television production company 44 Blue, which produces reality shows such as Style Network’s “Split Ends.” The news reports on the deal said Wright “has styled the First Lady’s coif for the Democratic National Convention, her upcoming appearance on the cover of Vogue magazine and other occasions.” Really? An e-mail to Wright’s publicist went unreturned. A Vogue spokesman stayed on script about whether Michelle Obama will make a cover appearance, saying simply, “We’re very interested in working with the First Lady.”

Nevertheless, all signs point to go for Mrs. Obama’s cover turn. Photographer Annie Leibovitz, who shoots for many Condé Nast titles, including Vogue and Vanity Fair, was spotted in Washington last week leaving the Hay-Adams Hotel, where the Obamas were staying before their eventual move to the White House. And since the March Vogue’s spring fashion issue, which hits newsstands in mid-February, is one of the thickest of the year, most observers suspect that would be the most likely one to feature the new First Lady (and family). Though it isn’t known which designer Michelle Obama will adorn for the shoot, insiders suspect she may choose some looks off the rack. Being that she’s already expressed her affection for J. Crew — which she wore during the inaugural festivities — and Target, don’t be surprised if she opts for one of those.

— S.D.S.
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