Women’s Wear Daily
04.18.2014
fashion-memopad
fashion-memopad

The New York Times Expanding Street Style Coverage

The publication is launching a biweekly online video series today featuring a large cross section of individual style from all five boroughs.

fashion-memopad/news

MORE STREET STYLE: As if there weren’t enough photographers chasing fashionable people down the street to take their pictures — including Bill Cunningham — The New York Times is expanding its offering of street style and is launching a biweekly video series today. The aim is to feature a large cross section of individual style from all five boroughs. “I’ve been wanting to do this for about a year but didn’t have the resources,” said online fashion editor Simone Oliver. “We’re slowly beefing up our team, as in, now we have two people who are trying to do more all the time.”

The first video was filmed in Fort Greene, Brooklyn. “It’s a very stylish borough and it is one I know well.” Next up, Austin Street in Forest Hills, Queens. All of the videos will be accompanied by blog posts. Simone said many of the style blogs already in existence focus on the same neighborhoods in Manhattan.

“The street-style coverage right now is eye candy for me and inspiring, but New York is such a diverse place and different neighborhoods have different characteristics,” she said. Oliver also has one more valuable resource the other blogs don’t have: Cunningham. “He has an encyclopedic knowledge of fashion. His knowledge is invaluable,” she said.

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