Women’s Wear Daily
04.19.2014
fashion-memopad
fashion-memopad

Reed Krakoff Taps Julianne Moore for Fall

The actress is the face of the upcoming campaign, which the designer himself recently photographed.

fashion-memopad/news
Reed Krakoff fall 2013 campaign Julianne Moore

A visual from Reed Krakoff's fall 2013 campaign featuring Julianne Moore.

Photo By Reed Krakoff

MOORE, MOORE, MOORE: Julianne Moore is the face of the Reed Krakoff fall campaign, which the designer himself recently photographed on location at the Cultural Services of the French Embassy on Fifth Avenue in New York. “I have admired Julianne’s extraordinary talent and unique style for many years and have been fortunate enough to get to know her on both a professional and personal level,” said Krakoff, adding that the actress embodies many of his brand’s values, i.e. “the combination of personal strength, confidence and a subtle sensuality, which is strongly reflected in the imagery.” Moore is no stranger to doubling as a model. Other campaigns she’s done have included Bulgari, Talbots, and, recently, the Fedoras for Fairness Initiative. The Reed Krakoff campaign will break in September issues of fashion and lifestyle magazines.

RELATED STORY: Reed Krakoff Fall 2013 >>

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