Memo Pad: Wrangler's Face... Michelle Obama Tops Oprah... Web Dealings...

Wrangler is unveiling a new fall ad campaign featuring quarterback Brett Favre.

MICHELLE TOPS OPRAH: Despite the challenges of the media economy, Oprah Winfrey still claims a roughly similar spot on this year’s Forbes World’s Most Powerful Women list, coming in at number 41, compared with last year’s 36th place. But she’s narrowly beat by a new entrant: First Lady Michelle Obama, at number 40. Other media figures on the list include New York Times chief executive officer Janet Robinson (49); Amy Pascal, co-chairman of Sony Pictures (59th); Judy McGrath, ceo of MTV Networks (61); DreamWorks head Stacey Snider (62), and Time Inc. ceo Ann Moore (86). The top two spots haven’t changed since last year, although their jobs have unquestionably gotten harder — German chancellor Angela Merkel and FDIC chairman Sheila Bair. One more newcomer to this year’s list is new Supreme Court Justice Sonia Sotomayor, who placed 54th.

— Irin Carmon

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