fashion-memopad
fashion-memopad

Memo Pad: Winners and Losers...

The first half of 2007 proved to be on average in circulation for niche, fashion, fitness, and teen titles, but wasn't so great for more general interest pubs, according to the Audit Bureau of Circulations.

fashion-memopad/news

FIRST-HALF 2007 CIRCULATION FIGURES
NEWSTAND 07
NEWSTAND 06
% CHANGE
FASHION   
Allure
253,056
293,711
-13.8%
Cosmo
1,865,500

1,930,073

-3.3%
Elle
354,333
324,850
9.1%
Essence
254,698
279,717
-8.9%
Glamour
755,289
814,443
-7.3%
Harper's Bazaar
182,500
178,871
2.0%
In Style
753,358
783,388
-3.8%
Lucky
250,240
223,585
11.9%
Marie Claire
328,200
410,998
-20.1%
Self
360,229
364,638
-1.2%
Shape
376,684
374,789
0.5%
Town & Country
50,200
49,431
1.6%
Vanity Fair
355,190
421,095
-15.7%
Vogue
452,207
432,163
4.6%
W
38,974
50,688
-23.1%
Women's Health
275,284
181,008
52.1%
 
TEEN
Cosmogirl
369,200
352,911
4.6%
Seventeen
355,500
327,631
8.5%
Teen Vogue
238,713
218,777
9.1%
 
LIFE-STYLE/ SERVICE
Martha Stewart Living
307,300
300,194
2.4%
More
186,400
149,600
24.6%
O, The Oprah Magazine
887,800
890,965
-0.4%
Real Simple
398,137
393,861
1.1%
Redbook
244,500
280,816
-12.9%
 
MEN
Details
85,365
67,539
11.6%
Esquire
108,500
102,200
6.2%
GQ
223,452
215,980
3.5%
Maxim
483,281
490,150
-1.4%
Men's Health
547,958
542,092
1.1%
Men's Journal
75,323
70,145
7.4%
Stuff
170,747
258,317
-33.9%
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