THE WEB CUTS JOBS, TOO: The ax fell on Hachette's digital operation Thursday, with roughly 15 editorial jobs cut from a staff of about 100, though a company spokeswoman claimed the positions would eventually be refilled with hires possessing a "new skill set." (Further details on which skill set were not supplied.)

At least two of the cuts came from Ellegirl.com, which lived on after the magazine's demise in 2006: fashion editor Joyann King and senior editor Holly Siegel, according to sources. (The spokeswoman declined to provide names of those whose jobs were eliminated.) Both were hired about a year ago by elle.com executive editor Keith Pollock. A producer and a videographer who work on elle.com also were said to be among the cuts. Premiere.com's Glenn Kenny wrote on his blog Thursday morning, "I've just been informed that my position at premiere.com is being terminated. What this means for this blog is still up in the air; I've got meetings this afternoon in which such things are to be negotiated. In any case, I now join the ever-growing ranks of film critics without staff positions."

Officially, the restructuring came at the initiative of Todd Anderman, who left Maxim Digital after Dennis Publishing was acquired by Quadrangle, and took over as senior vice president of digital media at Hachette in January. Among the possibilities on the table, said one person at the company, is pursuing outside partnerships to create Web video content as an alternative to internal production.

The spokeswoman also admitted there had been layoffs at Woman's Day earlier this spring, rumored to be about a half-dozen people on the editorial side, although she could not confirm a number by press time. Under the reorganization, Woman's Day's Web site now will be under Pollock's oversight.

— Irin Carmon

MOVING PARTS: Condé Nast on Thursday shuffled several business side executives to new roles. At Gourmet, vice president and publisher Tom Hartman moved to the Condé Nast Media Group as vice president of corporate sales. Succeeding Hartman at Gourmet will be Allure vice president and publisher Nancy Berger Cardone. Hartman was publisher of the magazine for nearly a year and was associate publisher for four years before that. But Gourmet's ad business shrunk during his tenure: Ad pages fell 7 percent in 2007 to 1,252, according to Publishers Information Bureau. Through this month, pages fell 18 percent to 393 pages, according to Media Industry Newsletter. Allure's business thrived under Cardone — ad pages increased from 1,159 in 2001, the year she took over, to 1,735 last year, according to PIB. Pages so far this year have declined 3 percent, to 633.