Women’s Wear Daily
04.24.2014
fashion-memopad
fashion-memopad

Memo Pad: That Time of the Year... More Proof, if Needed, that Brooklyn is Fashionable...

A fresh New Year offers magazine executives, like anyone else, the opportunity to follow the advice of their own cover lines.

fashion-memopad/news
THAT TIME OF YEAR: A fresh New Year offers magazine executives, like anyone else, the opportunity to follow the advice of their own cover lines.

Teen Vogue editor in chief Amy Astley has promised to herself that she will "skip Us Weekly and The New York Post and read more books" (she even provided a reading list) and to "break my kids of their Disney Channel habit." Meanwhile, Teen Vogue's publisher Gina Sanders also has lofty literary aspirations: She hopes to reread "The Iliad" — but also to make a piecrust from scratch and learn to surf, presumably not at the same time.

And the dual job pressures of lavish entertaining and a fairly public life have magazine executives, like many others this time of year, griping about their waistlines. For the co-owner of a restaurant (the Waverly Inn) not known for its light fare, Vanity Fair editor in chief Graydon Carter is ambitious, resolving "less food, more exercise." The magazine's publisher, Edward Menicheschi, won't be giving up on the truffled mac and cheese, though: He merely hopes to "cut back to four nights a week at the Waverly." Food & Wine editor in chief Dana Cowin is vowing "to kick my pork butt addiction and move on to healthier foods like eco-friendly farmed striped bass." Cosmogirl editor in chief Susan Schulz plans to take up Pilates and cook dinner for her husband twice a month ("Hey, gotta start somewhere!" she said). Men's Journal editor in chief Brad Wieners said he's "vowed to do the workout we just published (40 is the new 30!)." Then there are those irritating people who are already fitness junkies, like Men's Health publisher Jack Essig, who completed six triathlons this year. So what's next? He hopes to attempt his first Half Ironman in 2008.

Some, however, have already given up. Said O at Home editor in chief Sarah Gray Miller, "I've collected enough unused gym memberships to realize that I never keep resolutions." And Bon Appétit editor in chief Barbara Fairchild was also philosophical: "With my job, that same 15 pounds I always resolve to lose is with me for life."
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