Most Recent Articles In Memo Pad
Latest Memo Pad Articles
- The New York Times Finishes Layoffs, Dean Baquet Signals
- Mugler Unveils Spring-Summer 2015 Ad
- Paul Jacoulet Inspires Missoni Spring Campaign
More Articles By
SOUTHPOLE STYLE: Southpole has found its new face. The junior apparel brand just shot 29-year-old K.D. Aubert, an up-and-coming actress who can soon be seen alongside Woody Harrelson in "The Grand" in January and opposite Matthew McConaughey in next summer's "Surfer Dude."
Aubert, who will appear in Southpole's spring-summer ads, was shot late last month on location in Miami at the Green Span mansion. She modeled five looks from Southpole's collection, from comfortable logo beachwear to sexy printed tops and denim skirts.
"Being that we target a diverse consumer market and age group, her look and attitude are a perfect match for our brand," said Janice Welles, director of marketing for the New York-based Southpole.
Southpole's national ads are slated to hit select fashion and lifestyle magazines and billboards in March. — Julee Greenberg Kaplan
EMAP BUYER?: According to a report on FT.com late Thursday, German publisher H. Bauer won the auction for Emap's consumer magazine and radio business, with a winning bid of approximately 1.15 billion pounds, or over $2 billion. A spokeswoman for Bauer in the U.S. said the company had no comment and Emap, publisher of magazines including Grazia and Heat, did not comment by press time. Past bidders for the consumer magazine division are said to have included Hearst Corp.'s National Magazine Co., and private equity players including Apollo, Providence, Exponent and Cinven. For the first half ending Sept. 30, Emap's total group revenue fell 26 percent to 408 million pounds, or $836 million, from 554 million pounds, or $1.14 billion, due mainly to the impact of disposals and closures, including Emap France. — Amy Wicks