Women’s Wear Daily
04.21.2014
fashion-memopad
fashion-memopad

Memo Pad: Knockout for D&G... O'Brien to Exit Interview...

The latest D&G ad campaign, shot by Steven Klein, features Madonna’s beau Jesus Luz and Eva Herzigova, in historical boxing sanctuary Gleason’s Gym.

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IN THE RING AND THE POOL: Dolce & Gabbana are hoping their fall ad campaign will be a knockout inside and outside the boxing ring — while the summer one for their underwear is headed to the pool. Taking inspiration from Italian film director Luchino Visconti’s pugilist flick “Rocco e I Suoi Fratelli” (“Rocco and His Brothers”), the campaign, shot by Steven Klein, features Madonna’s beau Jesus Luz, David Gandy, Noah Mills, Adam Senn, Julienne Quevenne and Eva Herzigova, in historical boxing sanctuary Gleason’s Gym in Brooklyn, the one-time training base of Mohammad Ali and Mike Tyson.

Meanwhile, the underwear campaign was shot by Mariano Vivanco and features five swimmers from the Italian national team — Nicola Cassio, Paolo Bossini, Emiliano Brembilla, Alessandro Terrin and Mirko Di Tora — posing in front of a pool at the Circolo Aniene de Roma, Rome’s historical swimming arena. The campaign breaks this month in leading publications in Italy, the U.K., France, Germany and Spain ahead of the World Swimming Championship to be held June 17 in Rome.

The campaigns continue the Italian maison’s association with sports. D&G featured rugby players in its ads last year, while in 2006 members of Italy’s Word Cup winning soccer team appeared in Dolce & Gabbana’s underwear campaign. — Emilie Marsh

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