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MARTHA’S NEW EXECUTIVE: Martha Stewart Living Omnimedia has hired Janet Balis, an AOL and Time Inc. veteran, as executive vice president of sales and marketing. At Time Inc., Balis oversaw sales and marketing across the magazine’s Web sites, and then spent three years as senior vice president of sales development at AOL Media Networks. She founded her own firm, Digital Media Strategies, in January 2008.
She succeeds Jacki Kelley, who had been recruited from Yahoo in 2007 by Wenda Harris Millard, formerly co-chief executive officer overseeing media. Kelley left for Universal McCann in April, and Millard left shortly afterward for a job as president of Media Link, a marketing and advertising firm. — Irin Carmon