Women’s Wear Daily
04.23.2014
fashion-memopad
fashion-memopad

Memo Pad: Hard Liquor... Making Time... More About More...

When a liquor brand wants to market to a downtown art crowd instead of the suited-up bottle service set, whom do they call?

fashion-memopad/news
Tyrangiel said the daily challenge for Time.com is competing against virtually every news and current events Web site on the Internet. But it appears his strategy is getting some lift, as revenue has increased 345 percent from 2006 to 2007, according to a Time spokeswoman. Time.com's unique visitors are up 53 percent since 2006. That compares with a broad category of 100 current events/global news sites, which have collectively only increased 13 percent during the same period, according to Nielsen//NetRatings. "The more engagement we get, the better," Tyrangiel added. — Amy Wicks

MORE ABOUT MORE: More is temporarily operating without an editor, but even as Meredith looks to replace Peggy Northrop, who decamped to Reader's Digest two weeks ago, the magazine is proceeding with its first Women in Film contest. A panel of judges that included Angela Bassett, Glenn Close and Jamie Lee Curtis, among others, chose from more than 1,000 scripts and short films submitted by unheralded female writers over 40. The magazine said contestants' ages ranged from 40 to 90, and that Laurie Donahue, a law professor from Toledo, Ohio, won first prize in the screenplay competition, while Abigail Zealey Bess, a film and theater director in New York City, took honors for best short film. They'll be bolstering their careers with agent and studio development meetings set up by More, as well as a free intensive screenplay workshop, a "luxury spa getaway" and $5,000. No word on whether the Dec. 10 lunch in Los Angeles will be presided over by a new editor. — Irin Carmon

INTO THE JUNGLE:
Former Harper's Bazaar market director and current editor at large for C magazine, Amanda Ross, has found a new gig at Candace Bushnell's show, "Lipstick Jungle." Ross is working as a consultant on the drama, helping to style and create the wardrobes for its three stars, Brooke Shields, Kim Raver and Lindsay Price. "It's a huge amount of work in a short period of time but it's exciting to watch the characters come to life," said Ross. "Lipstick Jungle" will begin airing on NBC in early 2008. — A.W.
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