Women’s Wear Daily
04.19.2014
fashion-memopad
fashion-memopad

Memo Pad: Faces and Names... Jump Street... Still Green?...

Though fashion magazines' September issues seem to contain ads for every clothing label under the sun, usually only one glamorous gal gets to grace the cover.

fashion-memopad/news
On the teen beat, Seventeen photographed Ashlee Simpson and CosmoGirl will publish a split cover with "High School Musical" stars Ashley Tisdale and Zac Efron. Over at Teen Vogue, meanwhile, Wintour proves she isn't carrying a grudge after "The Devil Wears Prada": the magazine's cover girl is that movie's star, Anne Hathaway. — Stephanie D. Smith

JUMP STREET: Converse by John Varvatos is sticking with its "Get Chucked" theme for the third season in a row, but for fall, John Varvatos is getting more rebellious yet refined. Varvatos said he has chosen more well-known models — including Missy Rayder — and photographer Tom Munro in order "to bring the clothes up and make it more classy." As for rebelliousness, the campaign features images of Rayder fully clothed in a bathtub, holding a book titled "Who Shot J.V.?" while another image is meant to be a shout-out to The Sex Pistols, with Rayder wearing a jacket that says "God Save Queens, NY." The images will run in several magazines, including Elle, Harper's Bazaar, Vogue, W and The New York Times Magazine. — Amy Wicks

STILL GREEN?: Now that Earth Day has come and gone, will magazine editors stick with their eco-friendly initiatives? Vanity Fair, Elle, Domino and Town & Country all published special green-themed issues last spring, and while most agree the cause was worth backing, some may approach the topic differently next year.

Town & Country, according to vice president and publisher Jim Taylor, wanted to be involved with the green movement since its affluent readership has the means to buy eco-friendly, but more expensive, appliances and cars. But the magazine will not dedicate an entire issue to the subject in 2008; instead it will incorporate articles on green living into each issue. As Taylor explained, "I can't come out and say it was a huge hit in terms of bringing in lots of new advertisers." The April issue ran ads for special green beauty products L'Or de Vie and Amore Pacific, but "there aren't a lot of huge luxury advertising categories yet for this whole green movement," he said.
Page:  « Previous Next »
VIEW ARTICLE IN ONE PAGE
load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Media


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or