Memo Pad: Esquire Goes Uptown... Almost Too Late... Crystal Ball... - Fashion Memopad - WWD.com
All Articles In Media
742 Articles by Most Recent
Showing only
FILTER BY
  • Memo Pad
    remove
  • Internet
    remove
  • Advertising
    remove
  • Print
    remove
  • Marketing
    remove
Article Type
  • Memo Pad
  • Marketing
  • Publishing
  • Advertising
  • Print
  • Media Features
  • Internet
  • Film & TV

Memo Pad

Memo Pad: Esquire Goes Uptown... Almost Too Late... Crystal Ball...

Memo Pad: Esquire Goes Uptown... Almost Too Late... Crystal Ball...

by WWD Staff

Posted Monday September 24, 2007

From WWD Issue 09/24/2007

Add a Comment Send to a friend Print
A-  A  A+ 
DOWNLOAD PDF
Share
RSS

Esquire North living room by Campion Platt for Versace.

Photo By WWD Staff

ESQUIRE GOES UPTOWN: Esquire will bring its bachelor pad back to New York for its fifth iteration. Esquire North will open on Thursday at 111 Central Park North, a new luxury condominium at the north side of Central Park owned by residential real estate developer Athena Group. The 5,700-square-foot space spans three floors, two outdoor terraces, two balconies, a gym, separate media and gaming rooms and a library — but only one bedroom.

The Esquire spaces are typically used for various charity benefits and events during the month or so they are open, giving advertisers a platform to showcase their wares and connect themselves to celebrities, local and international causes and the magazine. This year's Manhattan space participants include Versace, Bally, Louis Vuitton, Pioneer, Jaguar and new advertisers Westin, Lufthansa, Rockport, Dell and KEF. A team of interior designers was selected to create rooms based on the participants' brand aesthetics.

"If God lived at Central Park North, what would the room look like?" designer Campion Platt asked himself as he constructed the Versace living room, which is set off by $150,000 custom KEF speakers.

"I don't know what God would listen to, but the Esquire man would listen to these," said Esquire vice president and publisher Kevin O'Malley.

Esquire North also includes digital-themed curated art by Steven Sacks, director of new media art gallery Bitforms — including a real-time mural displayed across four large plasma screens that continually morphs as it records room images. The largest of the three terraces will have a woodburning fireplace.

If an Esquire man wants the apartment for himself, $8.5 million will afford him the penthouse — unfurnished, of course. — Stephanie D. Smith

ALMOST TOO LATE: It would be hard to imagine two more divergent events than New Yorker editor in chief David Remnick interviewing Seymour Hersh and a David Denby Q&A with Judd Apatow and Seth Rogen of "Knocked Up" and "Superbad" fame, but in the eyes of New Yorker Festivalgoers, they're close in popularity. Both events rapidly sold out their 400-ticket capacity, though the crafters of what New Yorker film critic Denby called the "infantilism of the male bond" did beat the journalistic heavyweights by selling out in six minutes to Remnick and Hersh's seven. The more intimate events of around 30 tickets — a studio tour with Jeff Koons, a tour of the Bloomberg building, a restaurant tour with Calvin Trillin — were gone in one minute flat. For those who didn't snap up tickets fast enough, for the first time the magazine is holding 10 percent of all event tickets to be sold at the Metropolitan Pavilion starting at 3 p.m. Oct. 5, the first day off the festival. — Irin Carmon
See in one page
Page: 
  • 1
  • 2
Next »
Loading Comments, Please Wait:
Progress

WWD.com is the authority for news and trends in the worlds of fashion, beauty and retail. Featuring daily headlines and breaking news from all Women's Wear Daily publications, WWD.com provides the most comprehensive coverage anywhere of fashion, beauty and retail news and is the leading destination for all fashion week updates and show reviews from New York, Paris, Milan and London.

Use of and/or registration on any portion of this site constitutes acceptance of our Terms of Use (REVISED 5/22/09) and Privacy Policy (REVISED 5/22/09).
© 2009 Fairchild Fashion Group and its licensors. All rights reserved.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Fairchild Fashion Group.

  • Back
  • WWD Home
  • Image Search
  • Close Slideshow
ADVERTISEMENT
Click to skip this ad
  • My Favorites
  • Images (0)
  • Articles (0)
minimize
    See More