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Pilati continues to shake up YSL's advertising with new photographers and faces — including for his men's campaign. For fall-winter, he tapped Marc Newson to pose at the industrial designer's home and in his atelier. It's the second season Pilati has used a personality rather than a model for the men's campaign: Vincent Gallo is featured in the current spring series. Previous YSL campaigns have used photos by Juergen Teller, Jeff Burton and the duo of Mert Alas and Marcus Piggott. — Miles Socha
TAKING SHOTS: Us Weekly, consumer advocate? That's the spin Wenner Media is putting on the title's decision to run a story this week calling out its competitors for misleading consumers. In the piece, "All the News That's Fake," Us Weekly points to recent issues of OK!, Life & Style, In Touch and Star and "corrects" headlines and accompanying stories in each magazine about celebrity breast augmentations, Jennifer Lopez and Marc Anthony breaking up, Brad Pitt wanting Jennifer Aniston back, and Katie Holmes talking about divorcing Tom Cruise. "The level of fabrication has reached a fever pitch that we needed to do something about it," said a spokesman for Wenner Media. "These headlines are completely egregious and misleading."