Bally's Pool Party... Clear Motives... Moussaieff Makes a Move...

For his first ad campaign for Bally, Brian Atwood turned to an ex-top model — Christy Turlington.

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Tamara Ecclestone in a Moussaieff ad.

Photo By Courtesy Photo

MOUSSAIEFF MAKES A MOVE: The London-based diamond jeweler Moussaieff — owner of some of the world’s biggest colored rocks — is slowly raising its profile. Two years ago, the company opened its first store, on London’s New Bond Street, and this month it unveiled Tamara Ecclestone, the model and TV presenter daughter of British Formula One boss Bernie Ecclestone and his Croatian-born, soon to be ex-wife Slavica, as its first brand ambassador. Ecclestone features in the upcoming campaign, which will break in the March issues of British Tatler, Vogue, Vanity Fair, the International Herald Tribune and the Financial Times. She’s wearing emerald-cut diamonds on her fingers, and the blue of one stone matches the iris of her eyes in the photo. For her part, Ecclestone is also raising her profile with a new PETA campaign and reported plans to make a British version of “The Simple Life” with her men’s wear designer sister, Petra Ecclestone. She currently presents Britain’s Channel 4 show “The Red Bull Air Race World Series.”

— Samantha Conti
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