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Memo Pad

Memo Pad: Close To Reality... Getting Down... Sugar High

Memo Pad: Close To Reality... Getting Down... Sugar High

by WWD Staff

Posted Thursday May 17, 2007

From WWD Issue 05/17/2007

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GETTING DOWN: Don't think that actors on the biggest show on television are too cool to get on the dance floor at a party. The cast of "Grey's Anatomy" did the electric slide with vigor to classic pop hits at Entertainment Weekly/Vavoom's upfront party Tuesday night at The Box. Chandra Wilson (who plays Dr. Miranda Bailey), led the group, while James T. Pickens (chief of surgery Dr. Richard Webber), Sara Ramirez, Rebecca Gayheart and others followed along. The cast of NBC's "Heroes" and "Friday Night Lights" also showed up at the event, as did Eva Longoria, Demi Moore and Ashton Kutcher, who held court at a corner table in the balcony, Taye Diggs and Idina Menzel, Angie Harmon and Ice T, and his wife, Coco, who stopped by the Lucky Upfront Suite earlier that day to load up on clothes by Primp, Lia Sophia jewelry, and Cosabella lingerie. — Stephanie D. Smith

SUGAR HIGH:
Last year, speculation swirled that e-mail newsletter DailyCandy was on the market, with a hefty price tag at about $100 million. Though chatter has simmered (and the rumor was never confirmed), the company is expanding its footprint over the next year and adding experienced staffers to help grow its operations. DailyCandy tapped Catherine Levene to become the company's first chief operating officer, while Alyson Racer was named vice president of advertising sales, reporting to Levene. Both join from The New York Times; Levene was previously a vice president in the paper's digital unit, while Racer was formerly vice president of advertising. The hires will help DailyCandy expand its advertising efforts and branch out into new markets. Previously DailyCandy chief executive officer Pete Sheinbaum oversaw the ad sales team, a staff of five two years ago. Now that DailyCandy has 16 editions and over 20 people responsible for sales and marketing, "I will spend more time on strategic initiatives, new markets, and product development," he said. "My time needs to be spent more externally."
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