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Memo Pad

Memo Pad: Churchward Departs... Two Are Better Than One...

Memo Pad: Churchward Departs... Two Are Better Than One...

by Stephanie D. Smith and Nerissa Pacio and Irin Carmon

Posted Thursday June 12, 2008

Last Edited Thursday July 24, 2008

From WWD Issue 2008/06/12

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In January, after a New York Post report on her possible exit, Lyne wrote an e-mail to employees that was circulated by her communications team to reporters, assuring her commitment to the company. Observers saw a careful choice of words: Lyne said she would stay on at the company, but didn't say she'd be ceo. An MSLO spokeswoman said Lyne would stay on in an advisory role for 30 days.

Despite some internal dissatisfaction with the incremental and under-the-radar layoffs in recent months and the closing of Blueprint magazine in December, Lyne was well-liked by her employees, who saw her as a graceful force in a difficult position that required mediating strong personalities. "She was always incredibly nice to the right people," said one person who worked with her. "I think what she hated about her job was being nice to the wrong people."

Lyne was a planned speaker at an American Society of Magazine Editors conference for junior editors Monday, and the executive director of ASME said she was still expected to appear.

As for Millard and Marino, both are widely seen as tough operators, and the rare power-sharing arrangement has many curious. "I want to obviously see how they get along," said Kastenbaum, adding, "Obviously they're going to be fighting over resources."

— Irin Carmon

GOOGLE'S GOALS:
It's one thing for the world's leading search engine to find new — and better — ways to make money, but Google Inc. chairman and chief executive officer Eric Schmidt told The New Yorker's Ken Auletta on Wednesday that the Silicon Valley giant has a somewhat grander goal: "to change the world."

"The goal of this company is not to monetize everything," Schmidt said. "The goal of the company is to change the world. Monetization is a means to pay for it."

Schmidt touched on a range of issues during the inaugural West Coast event of Syracuse University's S.I. Newhouse School of Public Communications conversation series, cosponsored by The New Yorker and Condé Nast Publications (owner of WWD).

Auletta asked Schmidt about search engine user privacy in light of Google's purchase of DoubleClick and the recent launch of Google Health, which allows users to connect to their personal service providers and organize health records online. "There's a natural limit on what we do and it has to do with user perception," Schmidt said. "In other words, if we were to do something wrong, one of you or all of you wouldn't go back to Google and ultimately you'd use a competitor."
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