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Memo Pad

Memo Pad: Book Time... Family Ties...

Memo Pad: Book Time... Family Ties...

by WWD Staff

Posted Monday November 26, 2007

From WWD Issue 11/26/2007

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BOOK TIME: Former Fortune managing editor Eric Pooley was replaced just over a year ago as Time Inc. brass struggled to deal with a beleaguered business magazine sector. At that point, Time Inc. editor in chief John Huey said Pooley would be "working with me and Jim Kelly on an assignment that plays to his strengths in investigative journalism," which later translated into well-received Time cover stories on Rupert Murdoch and Al Gore and a story on John Edwards. Now Pooley is onto his next act: a book about the politics of climate change. "It's inspired by the fact that the debate has shifted pretty recently from whether the crisis is real to whether we can solve it in time," Pooley told WWD. "That's a debate that has to play out in the political arena, and nobody's really written a book about the crisis from a political point of view....The beautiful thing is that the political system has never been geared for immediate anything. We've got this kind of dysfunctional democracy that has to rise to the occasion." Hyperion won out against four other houses, said one publishing source, and will publish the book in 2009. It will be Pooley's first, drawing on his experiences as a political reporter and editor at Time, and as an editor of green business coverage at Fortune. "Since I moved back into writing, I've been looking for the right book, and this is the one," he said. "I was editing magazines for five years and that delayed my move into book writing." Meanwhile, he'll contribute an occasional column on the environment and politics to Time. — Irin Carmon

FAMILY TIES: The new Kate Spade holiday ads were a family affair. Andy Spade, now a board member, said the campaign was shot in his home on Manhattan's Upper East Side and he asked friends to appear in them, including Veronica Swanson Beard. Society and celebrity photographer Jessica Craig-Martin was tapped to shoot the ads, and filmmaker Albert Maysles was persuaded to dress as Santa for the campaign. "He was over earlier shooting our daughter's birthday party and he just looked better than the people we had cast so we asked him to do it," Spade said. He noted that the culturally versatile Maysles didn't stay in character too long though, ditching the Santa suit to run off to Rosh Hashanah dinner. Spade added the spring campaign was recently shot by Tim Walker and will break early next year. — Amy Wicks
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