WE QUIT — FOR NOW: It looks like R.J. Reynolds Tobacco Co., home to the controversial Camel No. 9 ads that have run in several women's magazines, has decided to pull the plug on its print advertising next year. According to a report in the Winston-Salem Journal, the company will continue its cigarette marketing in other environments, such as direct mail and online. "This was a business decision, designed to enhance the effectiveness and efficiency of our marketing programs," Jan Smith, a spokeswoman for Reynolds, told the company's hometown paper. A spokeswoman for Reynolds did not return calls for comment.
A representative for Rep. Lois Capps (D., Calif.) said that, regardless of R.J. Reynolds' current decision, the Democratic congresswoman will continue to put pressure on women's magazines because the tobacco company could decide to add print advertising at some future point. "Another letter will probably be sent out [to editors] next week," said the spokeswoman. — A.W.
BETTER LATE THAN NEVER: The December issue of Vanity Fair contains an unusual editor's note: It expresses regret that a 1995 book by Carol Polsgrove on Esquire in the Sixties wasn't cited as a source in a Vanity Fair article by Frank DiGiacomo — which ran in January.